FAQ

• How long does it take to become a member?

  Once you officially join the waitlist, it may take anywhere from a few days up to 3 months or longer to be invited as an official member. Timelines vary by region, as we're launching in new jurisdictions step by step.

• What is the Dark-to-Solar Masculine spectrum?

  Every Primal fragrance is crafted along the spectrum of Dark to Solar Masculine

  • Dark Masculine scents are deep, sensual, and mysterious - think Oud, Amber, Spice, Incense, Leather, Tobacco.
  • Solar Masculine scents are fresh, radiant, and energising - with notes of Citrus, Aromatic Woods, Bergamot.

  Masculinity has two primal forces - the Solar ('Light') and the Dark.

  • The Solar Masculine (outward expression): A man who leads with purpose, protects with presence, and has strong direction.
  • The Dark Masculine (inward expression): A man who masters himself. He knows his desires, owns his shadows, and channels them with power.

  To reach his highest value self, a man must embody both. They are not opposites, but complementary forces of complete masculinity. These forces create attraction within the Feminine: Solar fuels love; Dark ignites desire.

• How do I maximise the impact of the fragrance?
  • Apply 2–4 sprays to pulse points (neck, wrists). Heat from your blood flow amplifies the scent.
  • Do not rub - rubbing breaks down top notes. Let it settle naturally.
  • Wait 30–60 minutes for full effect.

  Men generally prefer the bold top notes first - fresh, clean, striking. As the scent dries down, deeper notes (musk, amber, animalics like Androstenone, pheromone-based compounds) emerge. These are the primal, complex layers women prefer and respond to most powerfully.

• How is Primal Testosterone and Fertility safe?

  Up to 90% of mainstream fragrances contain endocrine disruptors - chemicals proven to lower testosterone and harm fertility.*

  Primal is different. We use safe alternatives and premium ingredients, designed for impact, presence, and primal attraction - without compromising hormones, testosterone, or fertility.

  *Based on published studies on synthetic fragrance ingredients (e.g., phthalates) and hormone health.

• Which countries do you delivery to?

  We are launching in the UK first, and expanding quickly to the USA, EU, AUS, and beyond. Join the waitlist to be the first notified when we launch in your region.

• How does the Membership subscriptions work?

  As a Member, you'll receive exclusive limited-edition fragrance drops every quarter.

  You can pause, skip, or cancel anytime - full flexibility, no lock-in.

  We'll notify you before each new drop so you're always in control.